Overview

Timeline: October 2020 - December 2020 (6 weeks)

My Role: Product Designer at Stutern

Location: Lagos, Nigeria

About project

Have you ever struggled to find job positions available for you?

Well if you have, This project is focused on how effectively to solve the problem. Job listings from job boards, newspapers, companies, career pages, and also employers can post directly on Dreamjob.

Research

Research Goals

Dreamjob goal is to help people get jobs.

How it can be achieved:

Taking away the pain out of job hunting and
Improving the recruitment journey through data.
Foster a collaborative workplace that strives to create the best experience for job seekers.

Strategy

Qualitative and Quantitative method are being used in this research.

Qualitative research explores user’s attitudes, behaviours, and opinions. It provides key insights into understanding the context behind why trends and patterns arise.

The qualitative methods used in this research includes; user interviews and customer calls.

Identifying users

Participants for this research are people who use job applications such as indeed, jobberman, etcetera to job-hunt:

An active user of job search applications would give me detailed reviews and challenges of their experiences using job search applications.
Active job application users are the desired user persona.

User persona

Recruiting

I recruited 10 participants (friends, colleagues, people from the public and friends of friends). I drafted screening questions to screen the participants.

The screening questions contained 6 questions. I also asked screened participants for their contact information to keep in touch with them if they fit the persona for my research.

I uploaded the screening questions on Google forms and a link to the form was shared on my media platform.

Affinity map

I used an affinity diagram to organize data and ideas gathered from the interview. Analyzing and synthesizing the user research findings by patterns and themes.

Tool Used: Miro

Click here to view

Key findings

The significant user behaviours found within this study are:

Users have both good and bad experiences with using job search applications such as Indeed, Jobghuru, etcetera.
Users do not like applying through the job listing platforms because from experience companies and recruiters do not get back to them.

The significant user needs found within this study are:

Users mentioned they look out for job descriptions, qualifications, salaries and about the company before applying.
Users also check for reviews from previous or current employees.

Creating a user flow

Tool used: Whimsical

Click here to view

Low fidelity

I created an interactive low fidelity wireframes

Low-fi usability testing

I conducted 4 testing sessions with potential users using the tool Lookback and Zoom.

During these sessions, I observed users loosing interest due to long process in creating a resume.

Iteration

I added an option for users to skip and continue with the process later on. I applied this feedback in the High-fidelity design.

Hi-Fi Design

I started designing my high fidelity screens, by gathering design inspiration for my design solution using Dribble & Behance.

I applied high fidelity treatments to my wireframes. The prototype was sent out for usability testing to confirm accessibility and get insight on any other flaws.